Ksenija Keča is a senior lecturer at Libertas International University Zagreb -Croatia and Head of International Relations Office. She is also a tourism expert focusing on tourism policy and development, tourism planning, promotion, cultural tourism, and tourism economics. She is a holder of a Master of Science degree from the postgraduate scientific study 'International Tourism in the National Economy' on 'Planning in the Function of Tourism Development'(Faculty of Economics – University o Zagreb). As a scholarship holder of the Government of the French Republic, she continued her studies at the Paris 1 Sorbonne, where she acquired Diplôme des Hautes Etudes et Recherches Spécialisée en Tourisme - Doctorat d´Universite Sorbonne, Paris 1, in the field of cultural tourism research. She was employed at the Faculty of Economics – University of Zagreb, and consultant and project manager for sports and cultural tourism events. As a coordinator, mentor, leader, and associate, she participates in several EU projects (IPA 'Adoption of CROQF principles in higher education systems in the tourism sector', INTERREG VS SLO HR 'Culture - Heritage for all', ESF 'Archaeological conceptual tourism guide for young people and seniors'; 'Routes4U Study on Economic Impact of Cultural Routes in the EUSDR macro-region'; 'ERASMUS + Quest: promoting QUality internships in Sustainable Tourism and cultural heritage management'). She is a member of the Scientific Council for Tourism of the Croatian Academy of Sciences and Arts (HAZU), a member of the Scientific Council of the Phoenicians´ Cultural Route of the Council of Europe, and an external expert at the European Institute of Cultural Routes.